Local Business Stories

  • A montage of social graphics created for Find it in London

    Local Business Stories

    Tourism London & Find It In London Win 2023 Virtuoso Award of Excellence

Find it in London is the proud recipient of a 2023 Virtuoso Award of Excellence in the Social Media category for the recent ONTO Campaign.

Presented by International Association of Business Communicators (IABC) London, the Virtuoso Awards are Southwestern Ontario’s premier professional awards celebrating excellence in communications and the best in creative strategy and design.

Funded through the City of London’s Community Recovery Network, Tourism London, in partnership with all 5 BIAs, launched a city-wide Find It In London marketing campaign. This coordinated, collaborative, promotional partnership strives to create a sense of community while driving economic recovery and growth as well as stimulating local tourism. Find it in London has been telling stories, creating relationships and building connections since 2021 that have encouraged people to shop, support and experience London.

A group of people shopping and watching a live band play at Grooves Records in London, Ontario
Find it in London • London, Ontario 


ONTO Great Experiences in London

The Find it in London ONTO Campaign was created to provide a cohesive way for each partner to promote and highlight the unique aspects of their area. Stimulating economic growth as these businesses recover was key – so promoting exploring London in a fun way was essential. Themes for the ONTO Campaign were chosen to reflect all of what London has to offer, wording was chosen with a strong call to action and the images used were bright and unique with diversity prioritized so that all Londoners could see themselves taking part. 

A female playing vinyl records on a turntable at Grooves Records in London, Ontario
Find it in London • London, Ontario 

All partners worked together by contributing theme ideas, tracking businesses featured and posting weekly on their existing social media channels. Key messages were aligned seasonally and with city-wide activities such as community festivals, markets and celebrations to better appeal to the market. 

The campaign was deemed successful by all participating partners as it not only surpassed all goals, but it provided structure and inspiration for social media content that engaged followers and grew audiences. As a result, the campaign was relaunched in 2023 with a few modifications in hopes of showcasing even more of London’s unique local businesses.

For more information

Follow the Tourism London and Find it in London partners on Instagram and Facebook to be inspired. It’s ONTO great experiences in London this year!

  • Author
    Find it in London

  • Category
    Food & Drink / Museums & Galleries / Personal Services / Retail / Sports & Fitness

  • Date
    June 16, 2023

Share this post

Related Stories

  • A montage of social graphics created for Find it in London

    Tourism London & Find It In London Win 2023 Virtuoso Award of Excellence

  • Shop London 2 Win Graphic

    ShopLondon2Win Contest 2023

  • Kwami Lambert from United Kutz on King Street in Downtown London

    United Kutz: Uniting our community one haircut at a time

  • Exterior store front view of  Grooves Records in London, Ontario

    Grooves Records: Something for every music fan

  • A female model posing outdoors with clothing from Hangar9 in  London, Ontario

    Hangar9: Family-owned and female operated

  • Owner Jonathon Bancroft-Snell  standing with his arms crossed surrounded by ceramics in his gallery located in London, Ontario

    Jonathon Bancroft-Snell Gallery: A mecca for ceramic collectors

  • A large Happy Birthday ballon arrangement designed and created by Dashing Balloons from London, Ontario

    Dashing Balloons: Custom balloons for all occasions

  • Owner and master goldsmith Mario Chirico at a desk with several tools working on a piece of custom jewelry at Diamani Jewellers in London, Ontario

    Diamani Jewellers: A generational business

  • three women exercising at Hi-Ignition Fit Lab in London, Ontario

    Hi-Ignition Fit Lab: Elite boutique fitness

  • Vanessa Willis and her husband, co-owners and operators of the Church Key Bistro-Pub in London, Ontario

    The Church Key Bistro-Pub: A home away from home

  • Owner Dan Hasson in Dan Hasson Clothier at 320 Dundas Street in Downtown London

    Dan Hasson Clothier: Menswear in Downtown London

  • Co-owners and operators Olha Prytkova and her husband of the Happiness Cafe with staff

    Happiness Cafe: Bringing happiness to London

  • A female model sitting on a brick wall wearing a dress from Elizabeth Noel located in London, Ontario

    Elizabeth Noel: A fashion staple of Downtown London

  • A pair of retro vintage purple Nike shoes with an orange and black cheetah print

    DugOut Vintage: The Generation of Sustainability

skyline view of the city of london, ontario

  • find it in london logoSubscribe and Support Local. Get the latest about Find it in London delivered to your inbox.